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The problem Facebook papers over is something that could and perhaps now should be fixed by open protocol.

The people most attached to Facebook —the people who will never give it up until it's clear it's dead— are those who want to conveniently share what they're doing with real life friends and family, as well as see what they're doing. They want a social network that everybody uses.

I think it's easy for us to forget that when we're yammering on about the problems with Facebook. The way we fix that isn't bitching about Facebook; trying to get them to be a better Facebook, or having silly dreams about writing a competitor. We don't need another Facebook, we need a better technical expression of a social network.

Something so fundamentally different that allows it to be decentralised from the gaping maws of companies like Facebook, simple enough for grandma, and built into everything; as prevalent as SMS and email.

We're not there yet. Given the powers that control these things are also the people making and selling the devices, I'm not sure we'll ever be there... But that's the problem to solve.



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